Online Marketing for SMEs, small independents and starters
To make your small or medium-sized business a success, as a business manager you often work long days at a fast pace. Whether you are struggling with a new challenging project, trying to keep track of all the orders or giving shape to your new store… every day you invest not only time but also a large part of yourself.
However, most business owners of small and medium-sized companies do not succeed in getting everything out of online marketing. Optimizing your online presence requires specific (often technical and constantly evolving) knowledge and experience. Sherlock SEO Agency has already helped many companies on their way to online success. And what about you?
Building blocks of online success
Building your business is more than the physical location of your store or warehouse, or even more than your products and services. Your business website is often the very first opportunity to impress potential customers. So it’s vital that your website is attractive while informing and engaging.
Engagement of your visitors
A primary focus is an engagement. A website must take the visitor by the hand and guide him through the content. This starts with a great layout but also and especially with a smart information architecture. Show what your company stands for and how you help your customers get ahead with certain services or products.
Seduce your audience
To make your business attractive to potential customers, you must first entice them. For example, by using handsome image galleries filled with tasteful photos, swirling calls to action (CTAs) and positive customer reviews that convince visitors to choose your product or service.
Inform your prospects
Lastly, it’s best to make sure consumers understand what your business has to offer. If visitors simply don’t understand what you do then they obviously won’t make a transaction either. Clearly written texts, beautiful images and accompanying instructional videos can reinforce each other to tell your story.
Small Business + Small Budget ≠ Small Results
At Sherlock SEO Agency, we are fully aware that marketing budgets should generate more business. That’s why we like to agree on a measurable goal to demonstrate ROI for your business. This could be improved positions for certain search terms in Google, generating more website traffic or optimizing conversion rates. We strive to keep costs as low as possible but deliver maximum results.
Our team gets to know your business, guides you in setting measurable goals, performs an audit to see where you stand with your website and works structurally to improve its performance.
Let us together get the most out of your business.
GO pakket*1 full day of full service. Recommended package for small independents
Focus on 1 service per month (SEO/SEA/Social/Analytics/CRO)
Monthly audit of your website health
Monthly audit of your paid ads
Monthly audit of your social media
Monthly position tracking of 10 of your most important keywords
Monthly follow-up with a specialist. Answer to questions within the week.
GROW package*2 full days of full service. Recommended package for SMEs
Focus on 2 services per month (SEO/SEA/Social/Analytics/CRO)
Weekly audit of your website health
Bi-weekly audit of your paid ads
Bi-weekly audit of your social media
Bi-weekly position tracking of 10 of your most important keywords
Regular follow-up with a specialist. Response to questions within 48h
PRO pack*4 full days of full service. Recommended package for companies with ambition
Focus by priority
24/7 monitoring of your website including logging of issues
Notifications for your key leadgen & visibility issues ifv your objectives
Daily keyword monitoring for multiple keywords, possibly in multiple countries + languages + search engines
Personal contact with the fastest response time
CUSTOMCreate your own package by choosing hours, services and budgets per channel
Choose how many hours you want to use us each month
Choose the services we need to perform for you
We help you with strategy, planning, execution, monitoring & control
*Prices and packages - the fine print
- The above prices and packages are sample packages and rates based on the most chosen custom packages from the past.
Best is to charge an extra budget for advertising expenses (ask our calculation).
- At Sherlock you always start with an intake meeting, where we see if your wishes are realistic and we make you an appropriate proposal based on your needs.
- If you want to achieve long-term success, then be aware that a minimum monthly effort is required, online success requires regular maintenance just like a car or garden.
- Other services may be needed at startup: SEO Audits, market research, strategy & planning, building ad campaigns,…
- Not convinced yet? Check out our online marketing customer references and case studies.
At Sherlock, we love nothing more than supporting organizations in achieving ambitious growth ambitions through the smart use of online marketing by positioning your business where your ideal customer is looking!